SERM

Creating and promoting a positive image. Forming a favorable information field. Increasing user loyalty to the company. Neutralizing and displacing negativity in search results.

Why this is what you need

SERM (Search Engine Reputation Management) is carried out with the aim of eliminating and preventing the undesirable consequences that arise from negative mentions and reviews on the Internet. Information attacks by dishonest competitors and negative reviews from customers can harm your reputation and negatively impact your business as a whole. With SERM, you can:

  • Quickly and adequately respond to targeted attacks aimed at damaging your image.
  • Develop and implement effective strategies directed at increasing the level of loyalty among your target audience and society as a whole.
  • Control your reputation, ultimately increasing the ratings and authority of your company, as well as the level of trust from search engines and potential partners.

The Process

Find out how reputation management works step by step.

Analysis of the information space

Studying the prevailing opinion about the company/products through search engines and special services. Analyzing mentions and grouping them into positive, neutral, and negative categories. Developing a strategy to counteract negativity.

Removal of negativity

Working with materials that could harm the company's reputation. If possible, removing negative information and discrediting competitor attacks.

Reduction of negativity

Developing a strategy to counteract negativity. Using various methods: publishing positive reviews, working with dissatisfied customers, displacing negative materials from search results by publishing fresh content.

Preparation of necessary content

Preparing materials that will help improve and maintain the company's image. Using reviews (for catalogs and special platforms), expert assessments and informational articles (for posting on external resources), fresh news, and more.

Sowing positive content

Selecting appropriate platforms (authoritative resources, niche portals, media sites) and publishing new materials. Using external environments and your own projects (as an option — filling in the “About Us,” “News,” “Reviews,” “Blog” sections).

Promotion of necessary content

Working on the distribution and promotion on the Internet and search results of publications aimed at forming a positive perception of the company.

Why choose my services?

Personal experience – more than 10 years

I have been in Internet marketing for over a decade. I keep track of new technologies and trends, and I know the ins and outs of Internet promotion very well – dozens of satisfied clients can attest to that.

Transparency and accessibility

All stages of work are absolutely transparent. At any time, you can demand a report on the actions taken and the funds spent to see where and why your money is going.

Expertise

When promoting a resource, I take into account the specifics of your industry and guarantee professional expertise. My goal is to provide maximum results and justify every penny spent.

Ready for testing

I know exactly what I'm doing and why, and I'm 100% confident in my abilities. That's why I'm ready for any tests that will help you see my professionalism and the effectiveness of the work I've done.

     

Clients

Reviews

Over the past 10 years, I have worked with dozens of clients. Each of them had completely different problems, but they were all solved with the same high quality and professionalism.

How to get to us

Address: Kyiv, 8 Hnata Khotkevycha St., office 205.
I would be very happy to meet you in person and answer all your questions.